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IMORTANCE OF SAVINGS

The importance of savings in India cannot be underestimated. Parents inculcate the habit of saving in their child right from the time ,the child starts realizing some sense of his existence in this money driven world economy. This is evident from the fact that a mere 3 or 4 year old kid is persuaded to have a piggy bank. We are flooded with advertisements trying to capture the innocence of, tiny hands of a child putting in money in their invaluable piggy banks. The delight that a homemaker gets by saving a penny or two on vegetable she buys, after heavy dose of bargaining is unparalled.

Many of us lead a lifestyle that demands considerable time to be spent on meals with friends, after work drinks and sophisticated entertainment. It is often difficult to cut back on these things but the lifestyle we want to maintain require some sacrifice, i.e some amount of saving. Saving simply means setting aside part of income for future use. These can be done through notice saving, fixed deposit and other investment accounts at banks, post offices etc. There are always ways to keep hard earned money aside without feeling one is penny pitching. One doesn’t necessarily have to feel he is the only who has to turn down a fun night out in order to save some more amount.
In India the concept of financial management doesn’t really exist. Apart from relying on bank’s statements and a few people appointing financial managers, the concept is unexplored in India. Savings being is an essential component of financial management, in the west people who follow financial management religiously are able to keep a track of it in a more systematized and organized manner. Nonetheless the importance of savings in India is recognized like never before. This becomes apparent from the fact that October 30, is observed as’ world thrift day’. Many experts have also given theories regarding struggle of recession due to money being spent unwisely over the year, with little or no money in savings. Also about financial management we have more accessible options today with software like ‘ManageMyPaisa’ acting like personal financial manager. The popularity of these soft wares may mark the beginning of market of financial management in India.

Traditionally, people saved in short run because of provisioning for old age , for securing an emergency cushion in face of any unforeseen expenditure during a natural disaster, to repay debts and financing of education, wedding but off late conservatism is replaced by more risk bearing attitude of people .Today people are saving to finance their investment needs, for venturing on unexplored talents and earn huge potential in increasing money exponentially. Savings are also used for expansion of business ventures and to provide for flexible financial resources in the future.

The most encouraged form of budgeting is to channelize savings into a separate account, where one is tempted not to ‘spend just this month’. When it comes to emergency fund, most experts agree that one should put aside certain months of savings for a rainy day secure a mental peace for himself .The easiest way to start is by building small amounts. Smaller chunks are easy to stick to. Initially it may be difficult especially if one never has enough money but once one gets familiar, it no longer seems a herculean task. An alternative is ‘sinking fund’, i.e money left aside for future improvement on car, home or other possessions .It avoids the need for dipping in emergency fund each time.

Savings on a macro level may act as an engine for economic growth, specially saving which is channelized for investments. Theoretically higher the amount of savings, higher is the amount of investment. This reduces dependence of a nation on foreign direct investment. However savings needs to be absorbed productively. If savings are held under mattresses it is only ‘hoarding.

No matter how noble the intentions for saving are, saving goals should be attainable and consistent. Without characteristics of attainability, i.e something that can be obtained without doing something extraordinary and illegal and the characteristic of consistency, i.e changing goals from time to time according to the circumstances ,saving goals will one become a burden on a person’s finances without adding anything productively to his pocket. Hence while we need to focus on present incidents, we also need to take care of the original intention of saving and continue to do it unless we have gained enough leads to it.
 
 

 
Need For Investment planning

The world economy today is driven by investment demand. Investment demand can act as a make or break for an economy, a boom in its demand can drive engine of economic growth but a slack can change fortune of development. Investment fluctuations can Cause any healthy economy to tumble down. As evident in recent recession, a fall in investment demand of a nation could leave an economy as strong as U.S to a nearly irrecoverable state.

Investment means putting one’s money to work to earn more money. Done prudently, it can help meet one’s financial goals like a house, paying for the construction of a new office or financing college education of children. There are different approaches for investment. The conservative approach, where in investors take limited risk by investing in secure instruments, the moderate approach involving moderate risk and the aggressive approach with high risks and returns.

Whatever be the approach, investment planning is nothing but a holistic approach to meet one’s goals. Investment planning is a key to a successful investment venture. It is a scientific process, which if done in the right spirit can help anybody to meet financial targets. Financial planning and thereby investment planning, an important financial decision hasn’t received considerable attention in India. The reasons range from feeding of false notions about investment among some section and absence of’ financial management’ market on a large scale in India. The notion some people carry is that investment is for wealthy with extra cash at disposal, and at best spend and save money. But needless to say the notion isn’t correct. Investing even small amounts can generate reward, provided limited resources are planned well. The ‘financial management’ market will flourish in India when individuals start the process. With software like ‘ManageMyPaisa’ and others with easy and cheap access to money management and investment analysis, flourishing of market doesn’t seem like a distant dream.

Starting to plan and invest early is a strategic move proclaimed by experts as analogous to ‘horse and tortoise story’ and the morale being that slow and steady investment even though small may be worthy. Early contributions envisaged according to the plans allow for, more time for income earned by investment to compound. Compounding investment can make a small investment a large one and hence if one misses the early years of investment it might be extremely hard to catch up. Sound planning and timely start can give one a greater flexibility to invest in higher risk vehicles leading to diversified portfolio base in long term, spreading it across multiple asset categories including stocks, real estate, bonds and commodities. Diversification provides for potential to earn greater returns in long run. The long term perspective can correct for mistakes along the way by switching over to profit earning investments. The right investment is a balance of three things-liquidity (how accessible the money is), safety (accounting for risk involved) and return (expected return). All this is achieved by investment planning.

An investment plan may oversee details which may add further to the profitability. If government were to announce an investment tax credit, plan may guide an individual to delay investment for 1 year and invest at a faster rate thereafter. The fact that investment success depends on optimism of all agents in the economy a plan will guide an individual to invest slowly in a recession with caution.

The first step in forming an ideal plan is identifying one’s financial needs, determining the tenure of investment. The second step is understanding investment choice under 3 broad categories, i.e equity, debt and cash, which is a key to decide how an asset performs over time. The final step is to decide upon appropriate mix of investment choices.

Hence no matter at what stage in life one is, one needs to invest part of money for security, liquidity but the proportion may vary based on time horizon available and one’s risk profile.